For Plumbers, Electricians & Builders
Customers find your trade business on Google before they find you anywhere else — before word of mouth, before a flyer, before a directory listing. When your phone number is wrong, your category is off, or a competitor has flagged your listing, you lose jobs to whoever shows up next in the search results. We watch your listing 24/7 and alert you within 60 minutes of any change.
< 1 hr
Change detection time
27+
Fields monitored
€1/mo
Per location (yearly)
24/7
Evenings, weekends, bank holidays
For tradespeople, Google is the primary discovery channel — and a single wrong field can mean your phone goes quiet for weeks without you knowing why.
Most trade enquiries from Google start with a tap on the phone number. If a suggested edit changes your number, every new customer who tries to reach you hits a dead line. Your regulars already have your number saved — it's new work you lose, one missed call at a time.
The difference between 'Plumber', 'Heating contractor', 'Electrician', and 'General contractor' in Google's category system determines which high-intent searches you appear in. A wrong or edited category can pull you from exactly the searches your ideal customers use.
For a tradesperson, reputation is everything. A coordinated campaign of fake bad reviews — from a disgruntled customer or a competitor — can drop your rating from 4.8 to 3.1 overnight. Customers faced with a choice between a 4.7-star and a 3.1-star tradesperson will always pick the higher rating.
When something changes on your listing — whether it's Google's algorithm, a customer suggested edit, or a competitor flag — you know within 60 minutes. Not next week when your phone has been quiet and you can't figure out why.
In some trades, competitors have been known to flag rival listings as 'closed' or 'permanently closed' — triggering a Google review that can temporarily suppress your listing in local search. We detect these status changes and alert you immediately.',
When a change is detected, you can revert your listing back to the correct version with a single click — without logging into Google Business Profile or spending time navigating the verification process.',
These happen to plumbers, electricians, and builders across Ireland every week.
A Dublin plumber had his phone number changed in a Google suggested edit — routing all new enquiries to a disconnected number for nearly four weeks before he noticed the drop in calls
Phone field change detected within 60 minutes. Correct number restored, new enquiries resumed the same day.
A Cork electrician had his primary category changed from 'Electrician' to 'Electronics store' by a Google algorithm edit — dropping him out of local electrician and installation searches
Category change detected within the hour. Correct 'Electrician' category restored before he lost any more enquiries.
A Limerick building contractor had his listing flagged as 'Permanently closed' by an unknown user — causing his listing to be suppressed in local search results for several days
'Permanently closed' status change detected immediately. Status corrected before it cost him any active leads.
A Galway roofer received 9 one-star reviews over a single weekend, dropping his rating from 4.7 to 2.8 — just before his busy summer season
Review velocity alert fired immediately. Owner flagged the reviews to Google as spam; rating recovered before the busy period.
Phone number protection
Immediate alert if your contact number is changed — so new customer enquiries from Google always reach you.
Category accuracy
Monitors your primary and secondary categories every hour — the fields that control which trade and service searches you appear in.
Review monitoring & alerts
Instant alert if a sudden burst of negative reviews hits your listing — spot coordinated attacks before they damage your reputation.
Instant change alerts
Email or push notification within 60 minutes of any change to your listing — hours, address, category, phone, website, or status.
One-click revert
Restore your listing to the correct version in a single click, without navigating Google Business Profile yourself.
GBP health score
A monthly score showing how well your listing is optimised for local trade searches — with an actionable checklist to improve it.
For most tradespeople, a Google enquiry starts and ends with a phone call. If a suggested edit changes your number — even temporarily — every customer who taps 'Call' on your Google listing gets a dead tone or a stranger's voicemail. Existing clients already have your number saved, so you may not notice the drop-off in new enquiries for weeks. By then, you've lost dozens of jobs to competitors who were simply easier to reach. MyReputation.ie alerts you within 60 minutes if your phone number is changed — day or night.
€12 per location per year — just €1 per month
First location always free. No credit card needed.
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